I was inspired to start AMA because I felt like there was a huge missed opportunity within the existing clubs & organizations at Trinity when it came to pursuing students who wanted to learn more about Marketing. It is such a wide-ranging field of study and it became so real to me that there were so many options with what industry or field to pursue as a Marketing major that it became overwhelming. My dream for AMA always was and will be that it becomes an organization where students studying all majors are welcome to share in their passion for Marketing, learn more about the many opportunities open to them and to advance their skills to reach their fullest potential in their futures.